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The Leabrán Bibliotheca

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[about]

This is an experimental branding project for a potential library called "The Leabrán." It is a simple, vintage-inspired library and bookstore that sells new as well as second-hand books. 

“The Leabhrán” is a name that culminates many different things, in which the original term comes from the Old Irish “lebrán”, meaning “book”. Adding the suffix “-an” to the term, “leabhrán”, brings us the term “booklet” instead. 

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Reading in Library

Taking account of it’s etymology, the brand adopts the term as a name which specifically entails the branding of a potential library and book shop where patrons and fellow book enthusiasts could purchase new and secondhand books, as well as serve as a space where people could freely read to their hearts’ content.

By our definition, “The Leabrán” does not only serve as a library but it also represents a person or a character based out of a story, almost like a protagonist who finds solace in the form of books. 

[ Logo Design ]

Original sketch

Original sketch

Logo w/ indicator

With indicator

Main Logo

Main logo

Badge

Badge

[ Illustrations ]

Bookmark
Leabran Poster
Bookmark
Bookmark
Feather

[ Branding ]

[ Packaging & Merchandise ]

[ Store Sign ]

[ Landing Page ]

Landing Page
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